10% per second it's too much.
The server has lost players, i agree.
The reasons I think: nerf patch, high prices in ah, there is no pvp sw,crafting skills that do not help at all like armorcrafting, blacksmithing, carpentry
There are no new official instances to give more options to the game, There are only new instances where 2 or 3 guilds can make them.
It is very difficult to grow as a guild when there are no new people.
About the gm´s I think the attention is very good, but that does not mean that the content of the server is good.
It is only my personal opinion, it is not my intention to offend anyone. I hope that this opinion as those of others are kept in mind so that this server has a better future.